Digital OOH Advertising Market, Global Outlook and Forecast 2023-2029

Report ID: MMG236426 | Category: Service & Software | Pages: 113 | Format: PDF | Published Date: September 16,2023

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Report Summary

This report aims to provide a comprehensive presentation of the global market for Digital OOH Advertising, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Digital OOH Advertising. This report contains market size and forecasts of Digital OOH Advertising in global, including the following market information:
Global Digital OOH Advertising Market Revenue, 2018-2023, 2024-2029, ($ millions)
Global top five companies in 2022 (%)
The global Digital OOH Advertising market was valued at US$ million in 2022 and is projected to reach US$ million by 2029, at a CAGR of % during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
The U.S. Market is Estimated at $ Million in 2022, While China is to reach $ Million.
Digital Billboards Segment to Reach $ Million by 2029, with a % CAGR in next six years.
The global key manufacturers of Digital OOH Advertising include JCDecaux, Clear Channel Outdoor Holdings Inc., Lama Advertising Company, Outfront Media, Daktronics, NEC Display Solutions, Oohmedia Ltd., Broadsign International LLC and Aoto Electronics Co. Mvix, Inc., etc. in 2022, the global top five players have a share approximately % in terms of revenue.
MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Digital OOH Advertising companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Digital OOH Advertising Market, by Type, 2018-2023, 2024-2029 ($ millions)
Global Digital OOH Advertising Market Segment Percentages, by Type, 2022 (%)
    Digital Billboards
    Video Advertising
    Ambient Advertising
    Other
Global Digital OOH Advertising Market, by Application, 2018-2023, 2024-2029 ($ millions)
Global Digital OOH Advertising Market Segment Percentages, by Application, 2022 (%)
    BFSI
    IT and Telecom
    Automotive and Transportation
    Education
    Entertainment
    Healthcare
    Consumer Goods and Retail
    Government and Utilities
    Others
Global Digital OOH Advertising Market, By Region and Country, 2018-2023, 2024-2029 ($ Millions)
Global Digital OOH Advertising Market Segment Percentages, By Region and Country, 2022 (%)
    North America
        US
        Canada
        Mexico
    Europe
        Germany
        France
        U.K.
        Italy
        Russia
        Nordic Countries
        Benelux
        Rest of Europe
    Asia
        China
        Japan
        South Korea
        Southeast Asia
        India
        Rest of Asia
    South America
        Brazil
        Argentina
        Rest of South America
    Middle East & Africa
        Turkey
        Israel
        Saudi Arabia
        UAE
        Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Digital OOH Advertising revenues in global market, 2018-2023 (estimated), ($ millions)
Key companies Digital OOH Advertising revenues share in global market, 2022 (%)
Further, the report presents profiles of competitors in the market, key players include:
    JCDecaux
    Clear Channel Outdoor Holdings Inc.
    Lama Advertising Company
    Outfront Media
    Daktronics
    NEC Display Solutions
    Oohmedia Ltd.
    Broadsign International LLC
    Aoto Electronics Co. Mvix, Inc.
    Christie Digital System
    Ayuda Media System
    Deepsky Corporation Ltd.
    Clear Channel Outdoor
    Focus Media
    Stroer
    Intersection
    Adams Outdoor Advertising
    Capitol Outdoor
    Blue Outdoor
    Primedia Outdoor
    Lightbox OOH Video Network
    TOM Group
    White Horse Group
    Phoenix Metropolis Media
    Balintimes Hong Kong Media
    Burkhart Advertising
    Euromedia Group
Outline of Major Chapters:
Chapter 1: Introduces the definition of Digital OOH Advertising, market overview.
Chapter 2: Global Digital OOH Advertising market size in revenue.
Chapter 3: Detailed analysis of Digital OOH Advertising company competitive landscape, revenue and market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Digital OOH Advertising in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: The main points and conclusions of the report.

1 Introduction to Research & Analysis Reports
    1.1 Digital OOH Advertising Market Definition
    1.2 Market Segments
        1.2.1 Market by Type
        1.2.2 Market by Application
    1.3 Global Digital OOH Advertising Market Overview
    1.4 Features & Benefits of This Report
    1.5 Methodology & Sources of Information
        1.5.1 Research Methodology
        1.5.2 Research Process
        1.5.3 Base Year
        1.5.4 Report Assumptions & Caveats
2 Global Digital OOH Advertising Overall Market Size
    2.1 Global Digital OOH Advertising Market Size: 2022 VS 2029
    2.2 Global Digital OOH Advertising Market Size, Prospects & Forecasts: 2018-2029
    2.3 Key Market Trends, Opportunity, Drivers and Restraints
        2.3.1 Market Opportunities & Trends
        2.3.2 Market Drivers
        2.3.3 Market Restraints
3 Company Landscape
    3.1 Top Digital OOH Advertising Players in Global Market
    3.2 Top Global Digital OOH Advertising Companies Ranked by Revenue
    3.3 Global Digital OOH Advertising Revenue by Companies
    3.4 Top 3 and Top 5 Digital OOH Advertising Companies in Global Market, by Revenue in 2022
    3.5 Global Companies Digital OOH Advertising Product Type
    3.6 Tier 1, Tier 2 and Tier 3 Digital OOH Advertising Players in Global Market
        3.6.1 List of Global Tier 1 Digital OOH Advertising Companies
        3.6.2 List of Global Tier 2 and Tier 3 Digital OOH Advertising Companies
4 Market Sights by Product
    4.1 Overview
        4.1.1 By Type - Global Digital OOH Advertising Market Size Markets, 2022 & 2029
        4.1.2 Digital Billboards
        4.1.3 Video Advertising
        4.1.4 Ambient Advertising
        4.1.5 Other
    4.2 By Type - Global Digital OOH Advertising Revenue & Forecasts
        4.2.1 By Type - Global Digital OOH Advertising Revenue, 2018-2023
        4.2.2 By Type - Global Digital OOH Advertising Revenue, 2024-2029
        4.2.3 By Type - Global Digital OOH Advertising Revenue Market Share, 2018-2029
5 Sights by Application
    5.1 Overview
        5.1.1 By Application - Global Digital OOH Advertising Market Size, 2022 & 2029
        5.1.2 BFSI
        5.1.3 IT and Telecom
        5.1.4 Automotive and Transportation
        5.1.5 Education
        5.1.6 Entertainment
        5.1.7 Healthcare
        5.1.8 Consumer Goods and Retail
        5.1.9 Government and Utilities
        5.1.10 Others
    5.2 By Application - Global Digital OOH Advertising Revenue & Forecasts
        5.2.1 By Application - Global Digital OOH Advertising Revenue, 2018-2023
        5.2.2 By Application - Global Digital OOH Advertising Revenue, 2024-2029
        5.2.3 By Application - Global Digital OOH Advertising Revenue Market Share, 2018-2029
6 Sights by Region
    6.1 By Region - Global Digital OOH Advertising Market Size, 2022 & 2029
    6.2 By Region - Global Digital OOH Advertising Revenue & Forecasts
        6.2.1 By Region - Global Digital OOH Advertising Revenue, 2018-2023
        6.2.2 By Region - Global Digital OOH Advertising Revenue, 2024-2029
        6.2.3 By Region - Global Digital OOH Advertising Revenue Market Share, 2018-2029
    6.3 North America
        6.3.1 By Country - North America Digital OOH Advertising Revenue, 2018-2029
        6.3.2 US Digital OOH Advertising Market Size, 2018-2029
        6.3.3 Canada Digital OOH Advertising Market Size, 2018-2029
        6.3.4 Mexico Digital OOH Advertising Market Size, 2018-2029
    6.4 Europe
        6.4.1 By Country - Europe Digital OOH Advertising Revenue, 2018-2029
        6.4.2 Germany Digital OOH Advertising Market Size, 2018-2029
        6.4.3 France Digital OOH Advertising Market Size, 2018-2029
        6.4.4 U.K. Digital OOH Advertising Market Size, 2018-2029
        6.4.5 Italy Digital OOH Advertising Market Size, 2018-2029
        6.4.6 Russia Digital OOH Advertising Market Size, 2018-2029
        6.4.7 Nordic Countries Digital OOH Advertising Market Size, 2018-2029
        6.4.8 Benelux Digital OOH Advertising Market Size, 2018-2029
    6.5 Asia
        6.5.1 By Region - Asia Digital OOH Advertising Revenue, 2018-2029
        6.5.2 China Digital OOH Advertising Market Size, 2018-2029
        6.5.3 Japan Digital OOH Advertising Market Size, 2018-2029
        6.5.4 South Korea Digital OOH Advertising Market Size, 2018-2029
        6.5.5 Southeast Asia Digital OOH Advertising Market Size, 2018-2029
        6.5.6 India Digital OOH Advertising Market Size, 2018-2029
    6.6 South America
        6.6.1 By Country - South America Digital OOH Advertising Revenue, 2018-2029
        6.6.2 Brazil Digital OOH Advertising Market Size, 2018-2029
        6.6.3 Argentina Digital OOH Advertising Market Size, 2018-2029
    6.7 Middle East & Africa
        6.7.1 By Country - Middle East & Africa Digital OOH Advertising Revenue, 2018-2029
        6.7.2 Turkey Digital OOH Advertising Market Size, 2018-2029
        6.7.3 Israel Digital OOH Advertising Market Size, 2018-2029
        6.7.4 Saudi Arabia Digital OOH Advertising Market Size, 2018-2029
        6.7.5 UAE Digital OOH Advertising Market Size, 2018-2029
7 Digital OOH Advertising Companies Profiles
    7.1 JCDecaux
        7.1.1 JCDecaux Company Summary
        7.1.2 JCDecaux Business Overview
        7.1.3 JCDecaux Digital OOH Advertising Major Product Offerings
        7.1.4 JCDecaux Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.1.5 JCDecaux Key News & Latest Developments
    7.2 Clear Channel Outdoor Holdings Inc.
        7.2.1 Clear Channel Outdoor Holdings Inc. Company Summary
        7.2.2 Clear Channel Outdoor Holdings Inc. Business Overview
        7.2.3 Clear Channel Outdoor Holdings Inc. Digital OOH Advertising Major Product Offerings
        7.2.4 Clear Channel Outdoor Holdings Inc. Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.2.5 Clear Channel Outdoor Holdings Inc. Key News & Latest Developments
    7.3 Lama Advertising Company
        7.3.1 Lama Advertising Company Company Summary
        7.3.2 Lama Advertising Company Business Overview
        7.3.3 Lama Advertising Company Digital OOH Advertising Major Product Offerings
        7.3.4 Lama Advertising Company Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.3.5 Lama Advertising Company Key News & Latest Developments
    7.4 Outfront Media
        7.4.1 Outfront Media Company Summary
        7.4.2 Outfront Media Business Overview
        7.4.3 Outfront Media Digital OOH Advertising Major Product Offerings
        7.4.4 Outfront Media Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.4.5 Outfront Media Key News & Latest Developments
    7.5 Daktronics
        7.5.1 Daktronics Company Summary
        7.5.2 Daktronics Business Overview
        7.5.3 Daktronics Digital OOH Advertising Major Product Offerings
        7.5.4 Daktronics Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.5.5 Daktronics Key News & Latest Developments
    7.6 NEC Display Solutions
        7.6.1 NEC Display Solutions Company Summary
        7.6.2 NEC Display Solutions Business Overview
        7.6.3 NEC Display Solutions Digital OOH Advertising Major Product Offerings
        7.6.4 NEC Display Solutions Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.6.5 NEC Display Solutions Key News & Latest Developments
    7.7 Oohmedia Ltd.
        7.7.1 Oohmedia Ltd. Company Summary
        7.7.2 Oohmedia Ltd. Business Overview
        7.7.3 Oohmedia Ltd. Digital OOH Advertising Major Product Offerings
        7.7.4 Oohmedia Ltd. Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.7.5 Oohmedia Ltd. Key News & Latest Developments
    7.8 Broadsign International LLC
        7.8.1 Broadsign International LLC Company Summary
        7.8.2 Broadsign International LLC Business Overview
        7.8.3 Broadsign International LLC Digital OOH Advertising Major Product Offerings
        7.8.4 Broadsign International LLC Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.8.5 Broadsign International LLC Key News & Latest Developments
    7.9 Aoto Electronics Co. Mvix, Inc.
        7.9.1 Aoto Electronics Co. Mvix, Inc. Company Summary
        7.9.2 Aoto Electronics Co. Mvix, Inc. Business Overview
        7.9.3 Aoto Electronics Co. Mvix, Inc. Digital OOH Advertising Major Product Offerings
        7.9.4 Aoto Electronics Co. Mvix, Inc. Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.9.5 Aoto Electronics Co. Mvix, Inc. Key News & Latest Developments
    7.10 Christie Digital System
        7.10.1 Christie Digital System Company Summary
        7.10.2 Christie Digital System Business Overview
        7.10.3 Christie Digital System Digital OOH Advertising Major Product Offerings
        7.10.4 Christie Digital System Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.10.5 Christie Digital System Key News & Latest Developments
    7.11 Ayuda Media System
        7.11.1 Ayuda Media System Company Summary
        7.11.2 Ayuda Media System Business Overview
        7.11.3 Ayuda Media System Digital OOH Advertising Major Product Offerings
        7.11.4 Ayuda Media System Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.11.5 Ayuda Media System Key News & Latest Developments
    7.12 Deepsky Corporation Ltd.
        7.12.1 Deepsky Corporation Ltd. Company Summary
        7.12.2 Deepsky Corporation Ltd. Business Overview
        7.12.3 Deepsky Corporation Ltd. Digital OOH Advertising Major Product Offerings
        7.12.4 Deepsky Corporation Ltd. Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.12.5 Deepsky Corporation Ltd. Key News & Latest Developments
    7.13 Clear Channel Outdoor
        7.13.1 Clear Channel Outdoor Company Summary
        7.13.2 Clear Channel Outdoor Business Overview
        7.13.3 Clear Channel Outdoor Digital OOH Advertising Major Product Offerings
        7.13.4 Clear Channel Outdoor Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.13.5 Clear Channel Outdoor Key News & Latest Developments
    7.14 Focus Media
        7.14.1 Focus Media Company Summary
        7.14.2 Focus Media Business Overview
        7.14.3 Focus Media Digital OOH Advertising Major Product Offerings
        7.14.4 Focus Media Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.14.5 Focus Media Key News & Latest Developments
    7.15 Stroer
        7.15.1 Stroer Company Summary
        7.15.2 Stroer Business Overview
        7.15.3 Stroer Digital OOH Advertising Major Product Offerings
        7.15.4 Stroer Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.15.5 Stroer Key News & Latest Developments
    7.16 Intersection
        7.16.1 Intersection Company Summary
        7.16.2 Intersection Business Overview
        7.16.3 Intersection Digital OOH Advertising Major Product Offerings
        7.16.4 Intersection Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.16.5 Intersection Key News & Latest Developments
    7.17 Adams Outdoor Advertising
        7.17.1 Adams Outdoor Advertising Company Summary
        7.17.2 Adams Outdoor Advertising Business Overview
        7.17.3 Adams Outdoor Advertising Digital OOH Advertising Major Product Offerings
        7.17.4 Adams Outdoor Advertising Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.17.5 Adams Outdoor Advertising Key News & Latest Developments
    7.18 Capitol Outdoor
        7.18.1 Capitol Outdoor Company Summary
        7.18.2 Capitol Outdoor Business Overview
        7.18.3 Capitol Outdoor Digital OOH Advertising Major Product Offerings
        7.18.4 Capitol Outdoor Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.18.5 Capitol Outdoor Key News & Latest Developments
    7.19 Blue Outdoor
        7.19.1 Blue Outdoor Company Summary
        7.19.2 Blue Outdoor Business Overview
        7.19.3 Blue Outdoor Digital OOH Advertising Major Product Offerings
        7.19.4 Blue Outdoor Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.19.5 Blue Outdoor Key News & Latest Developments
    7.20 Primedia Outdoor
        7.20.1 Primedia Outdoor Company Summary
        7.20.2 Primedia Outdoor Business Overview
        7.20.3 Primedia Outdoor Digital OOH Advertising Major Product Offerings
        7.20.4 Primedia Outdoor Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.20.5 Primedia Outdoor Key News & Latest Developments
    7.21 Lightbox OOH Video Network
        7.21.1 Lightbox OOH Video Network Company Summary
        7.21.2 Lightbox OOH Video Network Business Overview
        7.21.3 Lightbox OOH Video Network Digital OOH Advertising Major Product Offerings
        7.21.4 Lightbox OOH Video Network Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.21.5 Lightbox OOH Video Network Key News & Latest Developments
    7.22 TOM Group
        7.22.1 TOM Group Company Summary
        7.22.2 TOM Group Business Overview
        7.22.3 TOM Group Digital OOH Advertising Major Product Offerings
        7.22.4 TOM Group Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.22.5 TOM Group Key News & Latest Developments
    7.23 White Horse Group
        7.23.1 White Horse Group Company Summary
        7.23.2 White Horse Group Business Overview
        7.23.3 White Horse Group Digital OOH Advertising Major Product Offerings
        7.23.4 White Horse Group Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.23.5 White Horse Group Key News & Latest Developments
    7.24 Phoenix Metropolis Media
        7.24.1 Phoenix Metropolis Media Company Summary
        7.24.2 Phoenix Metropolis Media Business Overview
        7.24.3 Phoenix Metropolis Media Digital OOH Advertising Major Product Offerings
        7.24.4 Phoenix Metropolis Media Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.24.5 Phoenix Metropolis Media Key News & Latest Developments
    7.25 Balintimes Hong Kong Media
        7.25.1 Balintimes Hong Kong Media Company Summary
        7.25.2 Balintimes Hong Kong Media Business Overview
        7.25.3 Balintimes Hong Kong Media Digital OOH Advertising Major Product Offerings
        7.25.4 Balintimes Hong Kong Media Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.25.5 Balintimes Hong Kong Media Key News & Latest Developments
    7.26 Burkhart Advertising
        7.26.1 Burkhart Advertising Company Summary
        7.26.2 Burkhart Advertising Business Overview
        7.26.3 Burkhart Advertising Digital OOH Advertising Major Product Offerings
        7.26.4 Burkhart Advertising Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.26.5 Burkhart Advertising Key News & Latest Developments
    7.27 Euromedia Group
        7.27.1 Euromedia Group Company Summary
        7.27.2 Euromedia Group Business Overview
        7.27.3 Euromedia Group Digital OOH Advertising Major Product Offerings
        7.27.4 Euromedia Group Digital OOH Advertising Revenue in Global Market (2018-2023)
        7.27.5 Euromedia Group Key News & Latest Developments
8 Conclusion
9 Appendix
    9.1 Note
    9.2 Examples of Clients
    9.3 Disclaimer

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Digital OOH Advertising Market, Global Outlook and Forecast 2023-2029

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