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Global Marketing Analytics Service Market 2023 by Company, Regions, Type and Application, Forecast to 2029

Report ID: GIR2301010240 | Category: Service & Software | Pages: 102 | Format: PDF | Published Date: February 20,2023


Table of Contents

1 Market Overview
    1.1 Product Overview and Scope of Marketing Analytics Service
    1.2 Market Estimation Caveats and Base Year
    1.3 Classification of Marketing Analytics Service by Type
        1.3.1 Overview: Global Marketing Analytics Service Market Size by Type: 2018 Versus 2022 Versus 2029
        1.3.2 Global Marketing Analytics Service Consumption Value Market Share by Type in 2022
        1.3.3 Cloud-Based
        1.3.4 On-Premise
    1.4 Global Marketing Analytics Service Market by Application
        1.4.1 Overview: Global Marketing Analytics Service Market Size by Application: 2018 Versus 2022 Versus 2029
        1.4.2 Large Enterprises
        1.4.3 SMEs
    1.5 Global Marketing Analytics Service Market Size & Forecast
    1.6 Global Marketing Analytics Service Market Size and Forecast by Region
        1.6.1 Global Marketing Analytics Service Market Size by Region: 2018 VS 2022 VS 2029
        1.6.2 Global Marketing Analytics Service Market Size by Region, (2018-2029)
        1.6.3 North America Marketing Analytics Service Market Size and Prospect (2018-2029)
        1.6.4 Europe Marketing Analytics Service Market Size and Prospect (2018-2029)
        1.6.5 Asia-Pacific Marketing Analytics Service Market Size and Prospect (2018-2029)
        1.6.6 South America Marketing Analytics Service Market Size and Prospect (2018-2029)
        1.6.7 Middle East and Africa Marketing Analytics Service Market Size and Prospect (2018-2029)
2 Company Profiles
    2.1 Direct Online Marketing
        2.1.1 Direct Online Marketing Details
        2.1.2 Direct Online Marketing Major Business
        2.1.3 Direct Online Marketing Marketing Analytics Service Product and Solutions
        2.1.4 Direct Online Marketing Marketing Analytics Service Revenue, Gross Margin and Market Share (2018-2023)
        2.1.5 Direct Online Marketing Recent Developments and Future Plans
    2.2 Dun & Bradstreet
        2.2.1 Dun & Bradstreet Details
        2.2.2 Dun & Bradstreet Major Business
        2.2.3 Dun & Bradstreet Marketing Analytics Service Product and Solutions
        2.2.4 Dun & Bradstreet Marketing Analytics Service Revenue, Gross Margin and Market Share (2018-2023)
        2.2.5 Dun & Bradstreet Recent Developments and Future Plans
    2.3 ClearPivot
        2.3.1 ClearPivot Details
        2.3.2 ClearPivot Major Business
        2.3.3 ClearPivot Marketing Analytics Service Product and Solutions
        2.3.4 ClearPivot Marketing Analytics Service Revenue, Gross Margin and Market Share (2018-2023)
        2.3.5 ClearPivot Recent Developments and Future Plans
    2.4 Competiscan
        2.4.1 Competiscan Details
        2.4.2 Competiscan Major Business
        2.4.3 Competiscan Marketing Analytics Service Product and Solutions
        2.4.4 Competiscan Marketing Analytics Service Revenue, Gross Margin and Market Share (2018-2023)
        2.4.5 Competiscan Recent Developments and Future Plans
    2.5 Fathom
        2.5.1 Fathom Details
        2.5.2 Fathom Major Business
        2.5.3 Fathom Marketing Analytics Service Product and Solutions
        2.5.4 Fathom Marketing Analytics Service Revenue, Gross Margin and Market Share (2018-2023)
        2.5.5 Fathom Recent Developments and Future Plans
    2.6 The Nielsen Company
        2.6.1 The Nielsen Company Details
        2.6.2 The Nielsen Company Major Business
        2.6.3 The Nielsen Company Marketing Analytics Service Product and Solutions
        2.6.4 The Nielsen Company Marketing Analytics Service Revenue, Gross Margin and Market Share (2018-2023)
        2.6.5 The Nielsen Company Recent Developments and Future Plans
    2.7 6C Marketing
        2.7.1 6C Marketing Details
        2.7.2 6C Marketing Major Business
        2.7.3 6C Marketing Marketing Analytics Service Product and Solutions
        2.7.4 6C Marketing Marketing Analytics Service Revenue, Gross Margin and Market Share (2018-2023)
        2.7.5 6C Marketing Recent Developments and Future Plans
    2.8 Deloitte
        2.8.1 Deloitte Details
        2.8.2 Deloitte Major Business
        2.8.3 Deloitte Marketing Analytics Service Product and Solutions
        2.8.4 Deloitte Marketing Analytics Service Revenue, Gross Margin and Market Share (2018-2023)
        2.8.5 Deloitte Recent Developments and Future Plans
    2.9 Discovery Data
        2.9.1 Discovery Data Details
        2.9.2 Discovery Data Major Business
        2.9.3 Discovery Data Marketing Analytics Service Product and Solutions
        2.9.4 Discovery Data Marketing Analytics Service Revenue, Gross Margin and Market Share (2018-2023)
        2.9.5 Discovery Data Recent Developments and Future Plans
    2.10 Kai Analytics 
        2.10.1 Kai Analytics Details
        2.10.2 Kai Analytics Major Business
        2.10.3 Kai Analytics Marketing Analytics Service Product and Solutions
        2.10.4 Kai Analytics Marketing Analytics Service Revenue, Gross Margin and Market Share (2018-2023)
        2.10.5 Kai Analytics Recent Developments and Future Plans
    2.11 Metrixa
        2.11.1 Metrixa Details
        2.11.2 Metrixa Major Business
        2.11.3 Metrixa Marketing Analytics Service Product and Solutions
        2.11.4 Metrixa Marketing Analytics Service Revenue, Gross Margin and Market Share (2018-2023)
        2.11.5 Metrixa Recent Developments and Future Plans
    2.12 Packed Data Services
        2.12.1 Packed Data Services Details
        2.12.2 Packed Data Services Major Business
        2.12.3 Packed Data Services Marketing Analytics Service Product and Solutions
        2.12.4 Packed Data Services Marketing Analytics Service Revenue, Gross Margin and Market Share (2018-2023)
        2.12.5 Packed Data Services Recent Developments and Future Plans
3 Market Competition, by Players
    3.1 Global Marketing Analytics Service Revenue and Share by Players (2018-2023)
    3.2 Market Share Analysis (2022)
        3.2.1 Market Share of Marketing Analytics Service by Company Revenue
        3.2.2 Top 3 Marketing Analytics Service Players Market Share in 2022
        3.2.3 Top 6 Marketing Analytics Service Players Market Share in 2022
    3.3 Marketing Analytics Service Market: Overall Company Footprint Analysis
        3.3.1 Marketing Analytics Service Market: Region Footprint
        3.3.2 Marketing Analytics Service Market: Company Product Type Footprint
        3.3.3 Marketing Analytics Service Market: Company Product Application Footprint
    3.4 New Market Entrants and Barriers to Market Entry
    3.5 Mergers, Acquisition, Agreements, and Collaborations
4 Market Size Segment by Type
    4.1 Global Marketing Analytics Service Consumption Value and Market Share by Type (2018-2023)
    4.2 Global Marketing Analytics Service Market Forecast by Type (2024-2029)
5 Market Size Segment by Application
    5.1 Global Marketing Analytics Service Consumption Value Market Share by Application (2018-2023)
    5.2 Global Marketing Analytics Service Market Forecast by Application (2024-2029)
6 North America
    6.1 North America Marketing Analytics Service Consumption Value by Type (2018-2029)
    6.2 North America Marketing Analytics Service Consumption Value by Application (2018-2029)
    6.3 North America Marketing Analytics Service Market Size by Country
        6.3.1 North America Marketing Analytics Service Consumption Value by Country (2018-2029)
        6.3.2 United States Marketing Analytics Service Market Size and Forecast (2018-2029)
        6.3.3 Canada Marketing Analytics Service Market Size and Forecast (2018-2029)
        6.3.4 Mexico Marketing Analytics Service Market Size and Forecast (2018-2029)
7 Europe
    7.1 Europe Marketing Analytics Service Consumption Value by Type (2018-2029)
    7.2 Europe Marketing Analytics Service Consumption Value by Application (2018-2029)
    7.3 Europe Marketing Analytics Service Market Size by Country
        7.3.1 Europe Marketing Analytics Service Consumption Value by Country (2018-2029)
        7.3.2 Germany Marketing Analytics Service Market Size and Forecast (2018-2029)
        7.3.3 France Marketing Analytics Service Market Size and Forecast (2018-2029)
        7.3.4 United Kingdom Marketing Analytics Service Market Size and Forecast (2018-2029)
        7.3.5 Russia Marketing Analytics Service Market Size and Forecast (2018-2029)
        7.3.6 Italy Marketing Analytics Service Market Size and Forecast (2018-2029)
8 Asia-Pacific
    8.1 Asia-Pacific Marketing Analytics Service Consumption Value by Type (2018-2029)
    8.2 Asia-Pacific Marketing Analytics Service Consumption Value by Application (2018-2029)
    8.3 Asia-Pacific Marketing Analytics Service Market Size by Region
        8.3.1 Asia-Pacific Marketing Analytics Service Consumption Value by Region (2018-2029)
        8.3.2 China Marketing Analytics Service Market Size and Forecast (2018-2029)
        8.3.3 Japan Marketing Analytics Service Market Size and Forecast (2018-2029)
        8.3.4 South Korea Marketing Analytics Service Market Size and Forecast (2018-2029)
        8.3.5 India Marketing Analytics Service Market Size and Forecast (2018-2029)
        8.3.6 Southeast Asia Marketing Analytics Service Market Size and Forecast (2018-2029)
        8.3.7 Australia Marketing Analytics Service Market Size and Forecast (2018-2029)
9 South America
    9.1 South America Marketing Analytics Service Consumption Value by Type (2018-2029)
    9.2 South America Marketing Analytics Service Consumption Value by Application (2018-2029)
    9.3 South America Marketing Analytics Service Market Size by Country
        9.3.1 South America Marketing Analytics Service Consumption Value by Country (2018-2029)
        9.3.2 Brazil Marketing Analytics Service Market Size and Forecast (2018-2029)
        9.3.3 Argentina Marketing Analytics Service Market Size and Forecast (2018-2029)
10 Middle East & Africa
    10.1 Middle East & Africa Marketing Analytics Service Consumption Value by Type (2018-2029)
    10.2 Middle East & Africa Marketing Analytics Service Consumption Value by Application (2018-2029)
    10.3 Middle East & Africa Marketing Analytics Service Market Size by Country
        10.3.1 Middle East & Africa Marketing Analytics Service Consumption Value by Country (2018-2029)
        10.3.2 Turkey Marketing Analytics Service Market Size and Forecast (2018-2029)
        10.3.3 Saudi Arabia Marketing Analytics Service Market Size and Forecast (2018-2029)
        10.3.4 UAE Marketing Analytics Service Market Size and Forecast (2018-2029)
11 Market Dynamics
    11.1 Marketing Analytics Service Market Drivers
    11.2 Marketing Analytics Service Market Restraints
    11.3 Marketing Analytics Service Trends Analysis
    11.4 Porters Five Forces Analysis
        11.4.1 Threat of New Entrants
        11.4.2 Bargaining Power of Suppliers
        11.4.3 Bargaining Power of Buyers
        11.4.4 Threat of Substitutes
        11.4.5 Competitive Rivalry
    11.5 Influence of COVID-19 and Russia-Ukraine War
        11.5.1 Influence of COVID-19
        11.5.2 Influence of Russia-Ukraine War
12 Industry Chain Analysis
    12.1 Marketing Analytics Service Industry Chain
    12.2 Marketing Analytics Service Upstream Analysis
    12.3 Marketing Analytics Service Midstream Analysis
    12.4 Marketing Analytics Service Downstream Analysis
13 Research Findings and Conclusion
14 Appendix
    14.1 Methodology
    14.2 Research Process and Data Source
    14.3 Disclaimer

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