Marketing Automation Platform Market, Global Outlook and Forecast 2023-2029

Report ID: MMG282294 | Category: Service & Software | Pages: 107 | Format: PDF | Published Date: November 08,2023

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Report Summary

The global Marketing Automation Platform market was valued at US$ million in 2022 and is projected to reach US$ million by 2029, at a CAGR of % during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
The U.S. Market is Estimated at $ Million in 2022, While China is to reach $ Million.
Campaign Management Segment to Reach $ Million by 2029, with a % CAGR in next six years.
The global key manufacturers of Marketing Automation Platform include HubSpot, Marketo, Act-On Software, Salesforce, Adobe Systems, Oracle, Keap, IBM and Cognizant, etc. in 2022, the global top five players have a share approximately % in terms of revenue.
This report aims to provide a comprehensive presentation of the global market for Marketing Automation Platform, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Marketing Automation Platform. This report contains market size and forecasts of Marketing Automation Platform in global, including the following market information:
Global Marketing Automation Platform Market Revenue, 2018-2023, 2024-2029, ($ millions)
Global top five companies in 2022 (%)
MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Marketing Automation Platform companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Marketing Automation Platform Market, by Type, 2018-2023, 2024-2029 ($ millions)
Global Marketing Automation Platform Market Segment Percentages, by Type, 2022 (%)
    Campaign Management
    Email Marketing
    Mobile Application
    Inbound Marketing
    Lead Nurturing and Lead Scoring
    Reporting and Analytics
    Social Media Marketing
Global Marketing Automation Platform Market, by Application, 2018-2023, 2024-2029 ($ millions)
Global Marketing Automation Platform Market Segment Percentages, by Application, 2022 (%)
    Large Enterprises
    SMEs
Global Marketing Automation Platform Market, By Region and Country, 2018-2023, 2024-2029 ($ Millions)
Global Marketing Automation Platform Market Segment Percentages, By Region and Country, 2022 (%)
    North America
        US
        Canada
        Mexico
    Europe
        Germany
        France
        U.K.
        Italy
        Russia
        Nordic Countries
        Benelux
        Rest of Europe
    Asia
        China
        Japan
        South Korea
        Southeast Asia
        India
        Rest of Asia
    South America
        Brazil
        Argentina
        Rest of South America
    Middle East & Africa
        Turkey
        Israel
        Saudi Arabia
        UAE
        Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Marketing Automation Platform revenues in global market, 2018-2023 (estimated), ($ millions)
Key companies Marketing Automation Platform revenues share in global market, 2022 (%)
Further, the report presents profiles of competitors in the market, key players include:
    HubSpot
    Marketo
    Act-On Software
    Salesforce
    Adobe Systems
    Oracle
    Keap
    IBM
    Cognizant
    IContact
    LeadSquared
    MarcomCentral
    SugarCRM
    SALESmanago
    SAP
    SAS Institute
    SharpSpring
    Aprimo
    Pipedrive
Outline of Major Chapters:
Chapter 1: Introduces the definition of Marketing Automation Platform, market overview.
Chapter 2: Global Marketing Automation Platform market size in revenue.
Chapter 3: Detailed analysis of Marketing Automation Platform company competitive landscape, revenue and market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Marketing Automation Platform in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: The main points and conclusions of the report.

1 Introduction to Research & Analysis Reports
    1.1 Marketing Automation Platform Market Definition
    1.2 Market Segments
        1.2.1 Market by Type
        1.2.2 Market by Application
    1.3 Global Marketing Automation Platform Market Overview
    1.4 Features & Benefits of This Report
    1.5 Methodology & Sources of Information
        1.5.1 Research Methodology
        1.5.2 Research Process
        1.5.3 Base Year
        1.5.4 Report Assumptions & Caveats
2 Global Marketing Automation Platform Overall Market Size
    2.1 Global Marketing Automation Platform Market Size: 2022 VS 2029
    2.2 Global Marketing Automation Platform Market Size, Prospects & Forecasts: 2018-2029
    2.3 Key Market Trends, Opportunity, Drivers and Restraints
        2.3.1 Market Opportunities & Trends
        2.3.2 Market Drivers
        2.3.3 Market Restraints
3 Company Landscape
    3.1 Top Marketing Automation Platform Players in Global Market
    3.2 Top Global Marketing Automation Platform Companies Ranked by Revenue
    3.3 Global Marketing Automation Platform Revenue by Companies
    3.4 Top 3 and Top 5 Marketing Automation Platform Companies in Global Market, by Revenue in 2022
    3.5 Global Companies Marketing Automation Platform Product Type
    3.6 Tier 1, Tier 2 and Tier 3 Marketing Automation Platform Players in Global Market
        3.6.1 List of Global Tier 1 Marketing Automation Platform Companies
        3.6.2 List of Global Tier 2 and Tier 3 Marketing Automation Platform Companies
4 Market Sights by Product
    4.1 Overview
        4.1.1 By Type - Global Marketing Automation Platform Market Size Markets, 2022 & 2029
        4.1.2 Campaign Management
        4.1.3 Email Marketing
        4.1.4 Mobile Application
        4.1.5 Inbound Marketing
        4.1.6 Lead Nurturing and Lead Scoring
        4.1.7 Reporting and Analytics
        4.1.8 Social Media Marketing
    4.2 By Type - Global Marketing Automation Platform Revenue & Forecasts
        4.2.1 By Type - Global Marketing Automation Platform Revenue, 2018-2023
        4.2.2 By Type - Global Marketing Automation Platform Revenue, 2024-2029
        4.2.3 By Type - Global Marketing Automation Platform Revenue Market Share, 2018-2029
5 Sights by Application
    5.1 Overview
        5.1.1 By Application - Global Marketing Automation Platform Market Size, 2022 & 2029
        5.1.2 Large Enterprises
        5.1.3 SMEs
    5.2 By Application - Global Marketing Automation Platform Revenue & Forecasts
        5.2.1 By Application - Global Marketing Automation Platform Revenue, 2018-2023
        5.2.2 By Application - Global Marketing Automation Platform Revenue, 2024-2029
        5.2.3 By Application - Global Marketing Automation Platform Revenue Market Share, 2018-2029
6 Sights by Region
    6.1 By Region - Global Marketing Automation Platform Market Size, 2022 & 2029
    6.2 By Region - Global Marketing Automation Platform Revenue & Forecasts
        6.2.1 By Region - Global Marketing Automation Platform Revenue, 2018-2023
        6.2.2 By Region - Global Marketing Automation Platform Revenue, 2024-2029
        6.2.3 By Region - Global Marketing Automation Platform Revenue Market Share, 2018-2029
    6.3 North America
        6.3.1 By Country - North America Marketing Automation Platform Revenue, 2018-2029
        6.3.2 US Marketing Automation Platform Market Size, 2018-2029
        6.3.3 Canada Marketing Automation Platform Market Size, 2018-2029
        6.3.4 Mexico Marketing Automation Platform Market Size, 2018-2029
    6.4 Europe
        6.4.1 By Country - Europe Marketing Automation Platform Revenue, 2018-2029
        6.4.2 Germany Marketing Automation Platform Market Size, 2018-2029
        6.4.3 France Marketing Automation Platform Market Size, 2018-2029
        6.4.4 U.K. Marketing Automation Platform Market Size, 2018-2029
        6.4.5 Italy Marketing Automation Platform Market Size, 2018-2029
        6.4.6 Russia Marketing Automation Platform Market Size, 2018-2029
        6.4.7 Nordic Countries Marketing Automation Platform Market Size, 2018-2029
        6.4.8 Benelux Marketing Automation Platform Market Size, 2018-2029
    6.5 Asia
        6.5.1 By Region - Asia Marketing Automation Platform Revenue, 2018-2029
        6.5.2 China Marketing Automation Platform Market Size, 2018-2029
        6.5.3 Japan Marketing Automation Platform Market Size, 2018-2029
        6.5.4 South Korea Marketing Automation Platform Market Size, 2018-2029
        6.5.5 Southeast Asia Marketing Automation Platform Market Size, 2018-2029
        6.5.6 India Marketing Automation Platform Market Size, 2018-2029
    6.6 South America
        6.6.1 By Country - South America Marketing Automation Platform Revenue, 2018-2029
        6.6.2 Brazil Marketing Automation Platform Market Size, 2018-2029
        6.6.3 Argentina Marketing Automation Platform Market Size, 2018-2029
    6.7 Middle East & Africa
        6.7.1 By Country - Middle East & Africa Marketing Automation Platform Revenue, 2018-2029
        6.7.2 Turkey Marketing Automation Platform Market Size, 2018-2029
        6.7.3 Israel Marketing Automation Platform Market Size, 2018-2029
        6.7.4 Saudi Arabia Marketing Automation Platform Market Size, 2018-2029
        6.7.5 UAE Marketing Automation Platform Market Size, 2018-2029
7 Marketing Automation Platform Companies Profiles
    7.1 HubSpot
        7.1.1 HubSpot Company Summary
        7.1.2 HubSpot Business Overview
        7.1.3 HubSpot Marketing Automation Platform Major Product Offerings
        7.1.4 HubSpot Marketing Automation Platform Revenue in Global Market (2018-2023)
        7.1.5 HubSpot Key News & Latest Developments
    7.2 Marketo
        7.2.1 Marketo Company Summary
        7.2.2 Marketo Business Overview
        7.2.3 Marketo Marketing Automation Platform Major Product Offerings
        7.2.4 Marketo Marketing Automation Platform Revenue in Global Market (2018-2023)
        7.2.5 Marketo Key News & Latest Developments
    7.3 Act-On Software
        7.3.1 Act-On Software Company Summary
        7.3.2 Act-On Software Business Overview
        7.3.3 Act-On Software Marketing Automation Platform Major Product Offerings
        7.3.4 Act-On Software Marketing Automation Platform Revenue in Global Market (2018-2023)
        7.3.5 Act-On Software Key News & Latest Developments
    7.4 Salesforce
        7.4.1 Salesforce Company Summary
        7.4.2 Salesforce Business Overview
        7.4.3 Salesforce Marketing Automation Platform Major Product Offerings
        7.4.4 Salesforce Marketing Automation Platform Revenue in Global Market (2018-2023)
        7.4.5 Salesforce Key News & Latest Developments
    7.5 Adobe Systems
        7.5.1 Adobe Systems Company Summary
        7.5.2 Adobe Systems Business Overview
        7.5.3 Adobe Systems Marketing Automation Platform Major Product Offerings
        7.5.4 Adobe Systems Marketing Automation Platform Revenue in Global Market (2018-2023)
        7.5.5 Adobe Systems Key News & Latest Developments
    7.6 Oracle
        7.6.1 Oracle Company Summary
        7.6.2 Oracle Business Overview
        7.6.3 Oracle Marketing Automation Platform Major Product Offerings
        7.6.4 Oracle Marketing Automation Platform Revenue in Global Market (2018-2023)
        7.6.5 Oracle Key News & Latest Developments
    7.7 Keap
        7.7.1 Keap Company Summary
        7.7.2 Keap Business Overview
        7.7.3 Keap Marketing Automation Platform Major Product Offerings
        7.7.4 Keap Marketing Automation Platform Revenue in Global Market (2018-2023)
        7.7.5 Keap Key News & Latest Developments
    7.8 IBM
        7.8.1 IBM Company Summary
        7.8.2 IBM Business Overview
        7.8.3 IBM Marketing Automation Platform Major Product Offerings
        7.8.4 IBM Marketing Automation Platform Revenue in Global Market (2018-2023)
        7.8.5 IBM Key News & Latest Developments
    7.9 Cognizant
        7.9.1 Cognizant Company Summary
        7.9.2 Cognizant Business Overview
        7.9.3 Cognizant Marketing Automation Platform Major Product Offerings
        7.9.4 Cognizant Marketing Automation Platform Revenue in Global Market (2018-2023)
        7.9.5 Cognizant Key News & Latest Developments
    7.10 IContact
        7.10.1 IContact Company Summary
        7.10.2 IContact Business Overview
        7.10.3 IContact Marketing Automation Platform Major Product Offerings
        7.10.4 IContact Marketing Automation Platform Revenue in Global Market (2018-2023)
        7.10.5 IContact Key News & Latest Developments
    7.11 LeadSquared
        7.11.1 LeadSquared Company Summary
        7.11.2 LeadSquared Business Overview
        7.11.3 LeadSquared Marketing Automation Platform Major Product Offerings
        7.11.4 LeadSquared Marketing Automation Platform Revenue in Global Market (2018-2023)
        7.11.5 LeadSquared Key News & Latest Developments
    7.12 MarcomCentral
        7.12.1 MarcomCentral Company Summary
        7.12.2 MarcomCentral Business Overview
        7.12.3 MarcomCentral Marketing Automation Platform Major Product Offerings
        7.12.4 MarcomCentral Marketing Automation Platform Revenue in Global Market (2018-2023)
        7.12.5 MarcomCentral Key News & Latest Developments
    7.13 SugarCRM
        7.13.1 SugarCRM Company Summary
        7.13.2 SugarCRM Business Overview
        7.13.3 SugarCRM Marketing Automation Platform Major Product Offerings
        7.13.4 SugarCRM Marketing Automation Platform Revenue in Global Market (2018-2023)
        7.13.5 SugarCRM Key News & Latest Developments
    7.14 SALESmanago
        7.14.1 SALESmanago Company Summary
        7.14.2 SALESmanago Business Overview
        7.14.3 SALESmanago Marketing Automation Platform Major Product Offerings
        7.14.4 SALESmanago Marketing Automation Platform Revenue in Global Market (2018-2023)
        7.14.5 SALESmanago Key News & Latest Developments
    7.15 SAP
        7.15.1 SAP Company Summary
        7.15.2 SAP Business Overview
        7.15.3 SAP Marketing Automation Platform Major Product Offerings
        7.15.4 SAP Marketing Automation Platform Revenue in Global Market (2018-2023)
        7.15.5 SAP Key News & Latest Developments
    7.16 SAS Institute
        7.16.1 SAS Institute Company Summary
        7.16.2 SAS Institute Business Overview
        7.16.3 SAS Institute Marketing Automation Platform Major Product Offerings
        7.16.4 SAS Institute Marketing Automation Platform Revenue in Global Market (2018-2023)
        7.16.5 SAS Institute Key News & Latest Developments
    7.17 SharpSpring
        7.17.1 SharpSpring Company Summary
        7.17.2 SharpSpring Business Overview
        7.17.3 SharpSpring Marketing Automation Platform Major Product Offerings
        7.17.4 SharpSpring Marketing Automation Platform Revenue in Global Market (2018-2023)
        7.17.5 SharpSpring Key News & Latest Developments
    7.18 Aprimo
        7.18.1 Aprimo Company Summary
        7.18.2 Aprimo Business Overview
        7.18.3 Aprimo Marketing Automation Platform Major Product Offerings
        7.18.4 Aprimo Marketing Automation Platform Revenue in Global Market (2018-2023)
        7.18.5 Aprimo Key News & Latest Developments
    7.19 Pipedrive
        7.19.1 Pipedrive Company Summary
        7.19.2 Pipedrive Business Overview
        7.19.3 Pipedrive Marketing Automation Platform Major Product Offerings
        7.19.4 Pipedrive Marketing Automation Platform Revenue in Global Market (2018-2023)
        7.19.5 Pipedrive Key News & Latest Developments
8 Conclusion
9 Appendix
    9.1 Note
    9.2 Examples of Clients
    9.3 Disclaimer

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Marketing Automation Platform Market, Global Outlook and Forecast 2023-2029

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