Mobile Marketing Platforms Market, Global Outlook and Forecast 2023-2029

Report ID: MMG100097 | Category: Service & Software | Pages: 101 | Format: PDF | Published Date: July 12,2023

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Report Summary

We identifies two types of mobile marketing platforms: (1) Multichannel marketing hubs (MMH) with native mobile marketing capabilities: Offer mobile marketing as part of a broader marketing cloud. These vendors deliver a range of engagement and analytics capabilities for mobile web and mobile applications. They offer native mobile marketing capabilities, but may also partner with third parties to support capabilities around delivery, monetization and measurement. (2) Purpose-built mobile marketing platforms: Enable direct-marketing engagement capabilities including SMS campaign design, delivery and reporting, push-notification and in-app messaging, and mobile-wallet integration. Additionally, these solutions can link to existing marketing platforms, such as email and social marketing. Note that analysts may need to update the market definition as they progress through the research process. You will be explicitly notified of the change(s) should they need to happen
This report aims to provide a comprehensive presentation of the global market for Mobile Marketing Platforms, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Mobile Marketing Platforms. This report contains market size and forecasts of Mobile Marketing Platforms in global, including the following market information:
Global Mobile Marketing Platforms Market Revenue, 2018-2023, 2024-2029, ($ millions)
Global top five companies in 2022 (%)
The global Mobile Marketing Platforms market was valued at US$ million in 2022 and is projected to reach US$ million by 2029, at a CAGR of % during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
The U.S. Market is Estimated at $ Million in 2022, While China is to reach $ Million.
Multichannel Marketing Hubs (MMH) Segment to Reach $ Million by 2029, with a % CAGR in next six years.
The global key manufacturers of Mobile Marketing Platforms include Vibes, Localytics, Urban Airship, Leanplum, Pyze, IMImobile, Swrve, MoEngage and Salesforce, etc. in 2022, the global top five players have a share approximately % in terms of revenue.
MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Mobile Marketing Platforms companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Mobile Marketing Platforms Market, by Type, 2018-2023, 2024-2029 ($ millions)
Global Mobile Marketing Platforms Market Segment Percentages, by Type, 2022 (%)
    Multichannel Marketing Hubs (MMH)
    Purpose-built Mobile Marketing Platforms
Global Mobile Marketing Platforms Market, by Application, 2018-2023, 2024-2029 ($ millions)
Global Mobile Marketing Platforms Market Segment Percentages, by Application, 2022 (%)
    iOS
    Android
Global Mobile Marketing Platforms Market, By Region and Country, 2018-2023, 2024-2029 ($ Millions)
Global Mobile Marketing Platforms Market Segment Percentages, By Region and Country, 2022 (%)
    North America
        US
        Canada
        Mexico
    Europe
        Germany
        France
        U.K.
        Italy
        Russia
        Nordic Countries
        Benelux
        Rest of Europe
    Asia
        China
        Japan
        South Korea
        Southeast Asia
        India
        Rest of Asia
    South America
        Brazil
        Argentina
        Rest of South America
    Middle East & Africa
        Turkey
        Israel
        Saudi Arabia
        UAE
        Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Mobile Marketing Platforms revenues in global market, 2018-2023 (estimated), ($ millions)
Key companies Mobile Marketing Platforms revenues share in global market, 2022 (%)
Further, the report presents profiles of competitors in the market, key players include:
    Vibes
    Localytics
    Urban Airship
    Leanplum
    Pyze
    IMImobile
    Swrve
    MoEngage
    Salesforce
    Sailthru
    Braze
    IBM
    SessionM
    Oracle
    TUNE
Outline of Major Chapters:
Chapter 1: Introduces the definition of Mobile Marketing Platforms, market overview.
Chapter 2: Global Mobile Marketing Platforms market size in revenue.
Chapter 3: Detailed analysis of Mobile Marketing Platforms company competitive landscape, revenue and market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Mobile Marketing Platforms in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: The main points and conclusions of the report.

1 Introduction to Research & Analysis Reports
    1.1 Mobile Marketing Platforms Market Definition
    1.2 Market Segments
        1.2.1 Market by Type
        1.2.2 Market by Application
    1.3 Global Mobile Marketing Platforms Market Overview
    1.4 Features & Benefits of This Report
    1.5 Methodology & Sources of Information
        1.5.1 Research Methodology
        1.5.2 Research Process
        1.5.3 Base Year
        1.5.4 Report Assumptions & Caveats
2 Global Mobile Marketing Platforms Overall Market Size
    2.1 Global Mobile Marketing Platforms Market Size: 2022 VS 2029
    2.2 Global Mobile Marketing Platforms Market Size, Prospects & Forecasts: 2018-2029
    2.3 Key Market Trends, Opportunity, Drivers and Restraints
        2.3.1 Market Opportunities & Trends
        2.3.2 Market Drivers
        2.3.3 Market Restraints
3 Company Landscape
    3.1 Top Mobile Marketing Platforms Players in Global Market
    3.2 Top Global Mobile Marketing Platforms Companies Ranked by Revenue
    3.3 Global Mobile Marketing Platforms Revenue by Companies
    3.4 Top 3 and Top 5 Mobile Marketing Platforms Companies in Global Market, by Revenue in 2022
    3.5 Global Companies Mobile Marketing Platforms Product Type
    3.6 Tier 1, Tier 2 and Tier 3 Mobile Marketing Platforms Players in Global Market
        3.6.1 List of Global Tier 1 Mobile Marketing Platforms Companies
        3.6.2 List of Global Tier 2 and Tier 3 Mobile Marketing Platforms Companies
4 Market Sights by Product
    4.1 Overview
        4.1.1 By Type - Global Mobile Marketing Platforms Market Size Markets, 2022 & 2029
        4.1.2 Multichannel Marketing Hubs (MMH)
        4.1.3 Purpose-built Mobile Marketing Platforms
    4.2 By Type - Global Mobile Marketing Platforms Revenue & Forecasts
        4.2.1 By Type - Global Mobile Marketing Platforms Revenue, 2018-2023
        4.2.2 By Type - Global Mobile Marketing Platforms Revenue, 2024-2029
        4.2.3 By Type - Global Mobile Marketing Platforms Revenue Market Share, 2018-2029
5 Sights by Application
    5.1 Overview
        5.1.1 By Application - Global Mobile Marketing Platforms Market Size, 2022 & 2029
        5.1.2 iOS
        5.1.3 Android
    5.2 By Application - Global Mobile Marketing Platforms Revenue & Forecasts
        5.2.1 By Application - Global Mobile Marketing Platforms Revenue, 2018-2023
        5.2.2 By Application - Global Mobile Marketing Platforms Revenue, 2024-2029
        5.2.3 By Application - Global Mobile Marketing Platforms Revenue Market Share, 2018-2029
6 Sights by Region
    6.1 By Region - Global Mobile Marketing Platforms Market Size, 2022 & 2029
    6.2 By Region - Global Mobile Marketing Platforms Revenue & Forecasts
        6.2.1 By Region - Global Mobile Marketing Platforms Revenue, 2018-2023
        6.2.2 By Region - Global Mobile Marketing Platforms Revenue, 2024-2029
        6.2.3 By Region - Global Mobile Marketing Platforms Revenue Market Share, 2018-2029
    6.3 North America
        6.3.1 By Country - North America Mobile Marketing Platforms Revenue, 2018-2029
        6.3.2 US Mobile Marketing Platforms Market Size, 2018-2029
        6.3.3 Canada Mobile Marketing Platforms Market Size, 2018-2029
        6.3.4 Mexico Mobile Marketing Platforms Market Size, 2018-2029
    6.4 Europe
        6.4.1 By Country - Europe Mobile Marketing Platforms Revenue, 2018-2029
        6.4.2 Germany Mobile Marketing Platforms Market Size, 2018-2029
        6.4.3 France Mobile Marketing Platforms Market Size, 2018-2029
        6.4.4 U.K. Mobile Marketing Platforms Market Size, 2018-2029
        6.4.5 Italy Mobile Marketing Platforms Market Size, 2018-2029
        6.4.6 Russia Mobile Marketing Platforms Market Size, 2018-2029
        6.4.7 Nordic Countries Mobile Marketing Platforms Market Size, 2018-2029
        6.4.8 Benelux Mobile Marketing Platforms Market Size, 2018-2029
    6.5 Asia
        6.5.1 By Region - Asia Mobile Marketing Platforms Revenue, 2018-2029
        6.5.2 China Mobile Marketing Platforms Market Size, 2018-2029
        6.5.3 Japan Mobile Marketing Platforms Market Size, 2018-2029
        6.5.4 South Korea Mobile Marketing Platforms Market Size, 2018-2029
        6.5.5 Southeast Asia Mobile Marketing Platforms Market Size, 2018-2029
        6.5.6 India Mobile Marketing Platforms Market Size, 2018-2029
    6.6 South America
        6.6.1 By Country - South America Mobile Marketing Platforms Revenue, 2018-2029
        6.6.2 Brazil Mobile Marketing Platforms Market Size, 2018-2029
        6.6.3 Argentina Mobile Marketing Platforms Market Size, 2018-2029
    6.7 Middle East & Africa
        6.7.1 By Country - Middle East & Africa Mobile Marketing Platforms Revenue, 2018-2029
        6.7.2 Turkey Mobile Marketing Platforms Market Size, 2018-2029
        6.7.3 Israel Mobile Marketing Platforms Market Size, 2018-2029
        6.7.4 Saudi Arabia Mobile Marketing Platforms Market Size, 2018-2029
        6.7.5 UAE Mobile Marketing Platforms Market Size, 2018-2029
7 Mobile Marketing Platforms Companies Profiles
    7.1 Vibes
        7.1.1 Vibes Company Summary
        7.1.2 Vibes Business Overview
        7.1.3 Vibes Mobile Marketing Platforms Major Product Offerings
        7.1.4 Vibes Mobile Marketing Platforms Revenue in Global Market (2018-2023)
        7.1.5 Vibes Key News & Latest Developments
    7.2 Localytics
        7.2.1 Localytics Company Summary
        7.2.2 Localytics Business Overview
        7.2.3 Localytics Mobile Marketing Platforms Major Product Offerings
        7.2.4 Localytics Mobile Marketing Platforms Revenue in Global Market (2018-2023)
        7.2.5 Localytics Key News & Latest Developments
    7.3 Urban Airship
        7.3.1 Urban Airship Company Summary
        7.3.2 Urban Airship Business Overview
        7.3.3 Urban Airship Mobile Marketing Platforms Major Product Offerings
        7.3.4 Urban Airship Mobile Marketing Platforms Revenue in Global Market (2018-2023)
        7.3.5 Urban Airship Key News & Latest Developments
    7.4 Leanplum
        7.4.1 Leanplum Company Summary
        7.4.2 Leanplum Business Overview
        7.4.3 Leanplum Mobile Marketing Platforms Major Product Offerings
        7.4.4 Leanplum Mobile Marketing Platforms Revenue in Global Market (2018-2023)
        7.4.5 Leanplum Key News & Latest Developments
    7.5 Pyze
        7.5.1 Pyze Company Summary
        7.5.2 Pyze Business Overview
        7.5.3 Pyze Mobile Marketing Platforms Major Product Offerings
        7.5.4 Pyze Mobile Marketing Platforms Revenue in Global Market (2018-2023)
        7.5.5 Pyze Key News & Latest Developments
    7.6 IMImobile
        7.6.1 IMImobile Company Summary
        7.6.2 IMImobile Business Overview
        7.6.3 IMImobile Mobile Marketing Platforms Major Product Offerings
        7.6.4 IMImobile Mobile Marketing Platforms Revenue in Global Market (2018-2023)
        7.6.5 IMImobile Key News & Latest Developments
    7.7 Swrve
        7.7.1 Swrve Company Summary
        7.7.2 Swrve Business Overview
        7.7.3 Swrve Mobile Marketing Platforms Major Product Offerings
        7.7.4 Swrve Mobile Marketing Platforms Revenue in Global Market (2018-2023)
        7.7.5 Swrve Key News & Latest Developments
    7.8 MoEngage
        7.8.1 MoEngage Company Summary
        7.8.2 MoEngage Business Overview
        7.8.3 MoEngage Mobile Marketing Platforms Major Product Offerings
        7.8.4 MoEngage Mobile Marketing Platforms Revenue in Global Market (2018-2023)
        7.8.5 MoEngage Key News & Latest Developments
    7.9 Salesforce
        7.9.1 Salesforce Company Summary
        7.9.2 Salesforce Business Overview
        7.9.3 Salesforce Mobile Marketing Platforms Major Product Offerings
        7.9.4 Salesforce Mobile Marketing Platforms Revenue in Global Market (2018-2023)
        7.9.5 Salesforce Key News & Latest Developments
    7.10 Sailthru
        7.10.1 Sailthru Company Summary
        7.10.2 Sailthru Business Overview
        7.10.3 Sailthru Mobile Marketing Platforms Major Product Offerings
        7.10.4 Sailthru Mobile Marketing Platforms Revenue in Global Market (2018-2023)
        7.10.5 Sailthru Key News & Latest Developments
    7.11 Braze
        7.11.1 Braze Company Summary
        7.11.2 Braze Business Overview
        7.11.3 Braze Mobile Marketing Platforms Major Product Offerings
        7.11.4 Braze Mobile Marketing Platforms Revenue in Global Market (2018-2023)
        7.11.5 Braze Key News & Latest Developments
    7.12 IBM
        7.12.1 IBM Company Summary
        7.12.2 IBM Business Overview
        7.12.3 IBM Mobile Marketing Platforms Major Product Offerings
        7.12.4 IBM Mobile Marketing Platforms Revenue in Global Market (2018-2023)
        7.12.5 IBM Key News & Latest Developments
    7.13 SessionM
        7.13.1 SessionM Company Summary
        7.13.2 SessionM Business Overview
        7.13.3 SessionM Mobile Marketing Platforms Major Product Offerings
        7.13.4 SessionM Mobile Marketing Platforms Revenue in Global Market (2018-2023)
        7.13.5 SessionM Key News & Latest Developments
    7.14 Oracle
        7.14.1 Oracle Company Summary
        7.14.2 Oracle Business Overview
        7.14.3 Oracle Mobile Marketing Platforms Major Product Offerings
        7.14.4 Oracle Mobile Marketing Platforms Revenue in Global Market (2018-2023)
        7.14.5 Oracle Key News & Latest Developments
    7.15 TUNE
        7.15.1 TUNE Company Summary
        7.15.2 TUNE Business Overview
        7.15.3 TUNE Mobile Marketing Platforms Major Product Offerings
        7.15.4 TUNE Mobile Marketing Platforms Revenue in Global Market (2018-2023)
        7.15.5 TUNE Key News & Latest Developments
8 Conclusion
9 Appendix
    9.1 Note
    9.2 Examples of Clients
    9.3 Disclaimer

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Mobile Marketing Platforms Market, Global Outlook and Forecast 2023-2029

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